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The Revlon ColorSilk Beautiful Color #71 Golden Blonde Permanent Hair Color (Pack of 12) is a popular choice for those seeking a vibrant, warm blonde hue. This ammonia-free formula is enriched with Revlon's Bond Repair Complex and vegan keratin fillers, designed to repair hair from the inside out, reducing breakage by up to 98% and leaving hair up to 94% silkier and 9 times shinier compared to uncolored hair